José Yudici, joins Smy Hotels as Chief Development Officer, starting October 2020. With a Diploma in Tourist Businesses and Activities from the Balearic School of Tourism and an MBA from the University of Paderborn (Germany), José joins from Blau Hotels, where for 2 years he held the position of Commercial and Expansion Director. Previously, between 2006 and 2018, José held various positions at Meliá where he led the Area of Development as Development Director.

José Yudici says he is very excited about joining the team at Smy Hotels and playing a leading role in the project that, with sustained growth, will see them achieve their strategy  to grow in the management, rental and combined purchasing formats with partners across the Mediteranean arc.

Since its inauguration as a hotel chain in 2018, Smy Hotels has incorporated 8 new hotels in Spain, Greece, Italy and Tunisia, in addition to its first establishment in Torremolinos. In addition, it plans to open a new establishment in Italy this year.

Smy Hotels, as a young and dynamic hotel chain, proposes a hotel concept that combines the best of the traditional hotel together with the latest technological advances applied to the business.

The human quality of the team, the spaces, the food and the services offered, the comfort and tranquility to provide the best rest, are complimented by a friendly use of technology.